Elevating Our Local Rental Housing Industry

Created to help solve Hawaiʻi’s urgent housing crisis, Pacific Housing Association (PHA), a volunteer-led non-profit 501(c)6, is our state's first and only resource for both market rate and affordable long-term rentals. PHA serves Hawaiʻi’s rental housing providers, from small to large, to help protect and enhance our precious local rental industry.

PHA, the Hawaiʻi Affiliate for the National Apartment Association (NAA), is supported by our industry's largest network of rental housing providers, representing over 12,000,000 rental housing units throughout the US. This robust network allows PHA to offer industry-leading resources to our multi-family, single-family, affordable/workforce, student, and military rental housing provider members.

In addition to the expansive member resources offered through its NAA affiliation, PHA has also united with the Affordable Housing Management Association of Northern California & Hawaiʻi (AHMA-NCH) to provide best-in-class training programs for individual professionals and companies that specialize in the development and operation of multi-family affordable housing. 

We believe an elevated rental housing industry activates the creation of new affordable, workforce, and market-rate rental housing and improves the livelihoods of those our industry helps to house here in Hawaiʻi. 


About our Founders

Jesse C. Miller, MBA, CPM®, CAPS, a three-time national award winning rental industry expert, university instructor, small business mentor, and international trainer, recognized the urgent need to improve Hawaiʻi’s rental housing industry; therefore, he utilized his experience in the private rental housing industry, academia, and public/non-profit sector to launch Pacific Housing Association.

Miller is working to not only build the rental housing industry in Hawaiʻi but also spread awareness of its extreme importance. As the need for housing continues to grow, he champions exposure to this field and the fulfilling career opportunities within it.

As a first-generation graduate, Miller pays his success forward by building the leaders of tomorrow.  Prior to relocating to Oahu and founding PHA, he served as managing director for one of Maui’s largest commercial real estate firms.  His passion has always been to bring people together, and leads PHA to serve as the rental housing industry hub in Hawaiʻi for the private, public, and academic sectors. Jesse's email is This email address is being protected from spambots. You need JavaScript enabled to view it.

Ethan J. Weathersby has over a decade of experience creating and managing technology solutions for the rental housing and rental screening industries. He has created online systems used by housing providers of all sizes, from individual property owners to management companies and housing authorities with thousands of units under management. He has also created business to business software integration for the rental housing industry; with partners including credit bureaus and large SAAS providers.

Weathersby has an engineering degree from The University of Washington and in addition to his work in the rental housing industry, he has also worked in industrial automation and medical research. He has long been an advocate for using technology to increase business efficiency and improve peoples lives. Ethan's email is This email address is being protected from spambots. You need JavaScript enabled to view it.